On a recent flight, I had the pleasure of sitting next to a lovely young woman on her way to Austin to visit her boyfriend, and then on to France together for a nice vacation. Naturally, the conversation turned to a possible engagement, and we talked about her ideas for a ring. She knew her boyfriend shared her values of a simple unique design, handcrafted just for her and using alternative gemstones, not diamonds. Her favorite was Tanzanite. She was in graduate school and an athlete, an accomplished runner on a university team; he was an avid cyclist at the professional level but working as a lawyer in a tech company.
I was pleased to hear her priorities about the importance of unique and handcrafted when it comes to engagement and wedding rings. She would not venture into a mall jewelry store and certainly not one of those mega-chains with a Madison Avenue jingle.
I believe she typifies today’s sophisticated independent woman: smart, driven, talented and embarking on a career to make a difference for our planet.
This is exactly why Rings Unique exists…to serve knowledgeable persons who demand something different, who want a very personal approach to ring shopping and who are determined to make a ring decision that says more about who they are than who they can impress.